Light on design
Light on Design Designed by Clara Pozzetti, a Milanese designer based in Barcelona, it visually and conceptually interprets the name Cercle del Design starting from the shape of the circle —a symbol of harmony, continuity, and connection —in coherence with the name and identity of the initiative.
Through a single, fluid, and uninterrupted graphic sign, the “C” of Cercle and the “D” of Design can be read, merged into a minimal visual synthesis that expresses dynamism and cohesion. The logo is made up of two distinct elements that can be animated and colored, making it versatile and suitable for multiple applications, both digital and print.
Clear and recognizable in any format, it can also be used without the accompanying text. The black-and-white version gives it a more institutional tone, while the use of different color palettes strengthens its visual identity.
In its animated version, the logo takes the shape of a guiding light, able to highlight and shine a spotlight on projects, events, competitions, exhibitions, and news related to the world of design, with the aim of becoming a recognizable and authoritative point of reference.